{"title":"After Lab beach ponchos","description":"\u003cp\u003eWhen the poncho becomes a work of art\u003c\/p\u003e","products":[{"product_id":"poncho-artist-series-arto-saari-aloha","title":"Poncho Artist Series - Arto Saari - Aloha","description":"\u003cp\u003eArto Saari is a Finnish photographer, filmmaker, and former professional skateboarder. Deeply rooted in skate and surf culture, his lens captures raw moments with authenticity, emotion, and a strong visual identity. His work blends documentary style with artistic precision, often exploring themes like movement, solitude, and freedom. Whether shooting world-class athletes or quiet landscapes, Arto brings a unique sensitivity to everything he frames. A visual storyteller with a rebel soul.\u003cbr\u003eOn this comfortable beach poncho, Arto chosed to apply an iconic picture from his Bike Path photography book, The Aloha sign shot in Honolulu with a beautiful light effect.\u0026nbsp;\u003cbr\u003eAfter a surf or a swim, the large hood and the 100% terry fabric in the inside will keep you warm and dry. While the polyester outside will ensure a perfect phot print finish.\u0026nbsp;\u003cbr\u003eThe chest pocket with key loop will help to keep your essentials safe while surfing.\u003c\/p\u003e","brand":"After Essentials","offers":[{"title":"Default Title","offer_id":48571078017267,"sku":"PO-SAA-ALO","price":84.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2022\/5779\/files\/PO-SAA-ALO_01_s.jpg?v=1770998474"},{"product_id":"poncho-artist-series-jerome-masi","title":"Poncho Artist Series - Jérôme Masi","description":"\u003cp\u003eJérôme Masi’s style is highly distinctive, characterized by his expansive color palettes and minimalist silhouettes. His seemingly simple works explore a variety of subjects, always approached in an elegant and poetic manner. Using only what is necessary, he succeeds in creating images in which every element holds significance.\u003c\/p\u003e\n\u003cp\u003eBorn in France in 1977, Jérôme studied art at the Émile Cohl School in Lyon, graduating in 2001. He has worked for brands and agencies as a graphic designer, art director, and illustrator.\u003c\/p\u003e\n\u003cp\u003eIn recent years, Jérôme has focused his attention on painting. His work is gradually gaining recognition in the art market and is now exhibited and sold in Paris, Biarritz, Geneva, London, Melbourne, Chicago, Los Angeles, and Taiwan.\u003c\/p\u003e\n\u003cp\u003eFor his collaboration \u0026nbsp;Poncho, Jérôme explored abstract yet highly distinctive color blocking, bringing a true urban vibe to the beach poncho.\u003c\/p\u003e\n\u003cp\u003eThe 100% polyester exterior fabric enhances this street-art-influenced design. For functionality and comfort, the poncho towel features an oversized cut and side openings for easy on-and-off. The 100% cotton terry interior and large hood keep you dry and warm after a surf session, swim, or other sports activities.\u003c\/p\u003e\n\u003cp\u003eKeep your essentials safe with the chest pocket, complete with a key loop.\u003c\/p\u003e","brand":"After Essentials","offers":[{"title":"Default Title","offer_id":48571077656819,"sku":"PO-ART-MASI","price":84.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2022\/5779\/files\/PO-ART-MASI_01_s.jpg?v=1771002165"},{"product_id":"poncho-artist-series-mambo","title":"Poncho Artist Series - Mambo","description":"\u003cp\u003eMambo, born in 1969 in Santiago, Chile, is a French artist who has lived in Buenos Aires, Paris, Los Angeles, and now resides in Provence. A versatile and expressive creator, Mambo explores multiple artistic styles—from graphic abstractions (Brainology series), to gestural and geometric painting (Strokes), and minimalist, caricature-like portraits (Humans). His work centers around the human mind and behavior, translating emotions, thoughts, and reactions into visual symbols through bold lines and vivid color.\u003cbr\u003eHe has exhibited internationally in cities like Paris, Tokyo, New York, London, and São Paulo, and has collaborated with major institutions and brands such as the Louvre, Centre Pompidou, Prada, PSG, and Vans. In France, he’s also recognized for his graffiti with La Force Alphabétique, his exhibitions with the 9th Concept collective, and for creating visuals for the satirical TV show Groland on Canal+.\u003cbr\u003eMambo also works closely with the music label Pura Vida, designing album covers for artists like Guts, the Beach Diggin’ compilations, and collaborations with Laurent Garnier, Thierry Marx, Snoop Dogg, and Agnès b.\u003cbr\u003eOn this collab Beach Poncho, Mambo brings his distinctive touch to life with an all-over blue pattern, infused with the bold, playful, and abstract energy. The design delivers a cool urban-meets-beach vibe that turns a simple poncho into a statement piece.\u003cbr\u003eCrafted with a 100% polyester exterior, the beach poncho offers comfort and quick-drying performance. The oversized cut and convenient side openings make it easy to slip on and off, while the 100% cotton terry lining and generous hood ensure you stay warm and cozy after a surf session, swim, or any water sport.\u003cbr\u003ePracticality meets style with a chest pocket complete with a key loop, keeping your essentials secure while you enjoy the waves or the sun.\u003c\/p\u003e","brand":"After Essentials","offers":[{"title":"Default Title","offer_id":48571077591283,"sku":"PO-ART-MAMB","price":84.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2022\/5779\/files\/PO-ART-MAMB_01_s.jpg?v=1771002529"},{"product_id":"poncho-artist-series-kai-sunny","title":"Poncho Artist Series - Kai \u0026 Sunny","description":"\u003cp\u003eKai \u0026amp; Sunny, owned by Kai Clements (b.1975) is a UK based artist where he attended the Epsom School of Art in Surrey, graduating with a first-class honours degree in Art \u0026amp; Design.\u0026nbsp;\u003cbr\u003eWorks of Kai \u0026amp; Sunny are characterized as colourful palettes of owing and dynamic lines uniquely distinguishable compositions of acrylic paintings on linen. Kai Clements has created his acrylic paintings since 2016.\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;The name Kai \u0026amp; Sunny has a strong ethos in collaboration with other artists with an emphasis on the collective. Shepard Fairey, D*Face, are regular collaborators bringing together the idea of ‘Unity’ and enable the artist to continually evolve and grow.\u003cbr\u003eThe connection with the collective has seen Kai Clements (Kai \u0026amp; Sunny) collaborate in a wide range of areas including Element skateboards, the Jewellers Tiffany \u0026amp; Co, music projects with Toydrum, the author David Mitchell and the fashion designer Alexander McQueen. Collaborating with artists as well as dierent elds of innovation and expression brings together a unique working process Kai values.\u003c\/p\u003e\n\u003cp\u003eKai \u0026amp; Sunny has exhibited all over the world including, New York, Los Angeles, Miami, Hong Kong, Paris, and London and shown at the institute Haunch of Venison. The work of Kai \u0026amp; Sunny is included in the Victoria \u0026amp; Albert Museum Print Archive Collection.\u003cbr\u003eOn this Kai \u0026amp; Sunny collab Poncho, the design plays with perspective illusion and subtle color graduation, creating depth and movement across the surface. Abstract yet controlled, the artwork blends urban street energy with a relaxed coastal attitude—turning the poncho into a bold, modern statement that shifts with light and motion.\u003c\/p\u003e\n\u003cp\u003eCrafted with a 100% polyester exterior, the poncho is lightweight and sublimes the artwork. Its oversized silhouette and easy side openings make it effortless to throw on, while the 100% cotton terry lining and generous hood provide warmth and softness after a surf session, swim, or any water-based activity.\u003cbr\u003eDesigned for both function and style, it features a chest pocket with an integrated key loop, keeping essentials secure whether you’re moving through the city, the beach, or somewhere in between.\u003c\/p\u003e","brand":"After Essentials","offers":[{"title":"Default Title","offer_id":48571077460211,"sku":"PO-ART-KAIC","price":84.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2022\/5779\/files\/PO-ART-KAIC_01_s.jpg?v=1771002844"},{"product_id":"poncho-artist-series-latlas","title":"Poncho Artist Series - Kai \u0026 Sunny","description":"\u003cp\u003eL’Atlas, born Jules Dedet Granel in 1978, is a French artist whose work blends calligraphy, optical art, graffiti, and geometric minimalism. Influenced by an upbringing surrounded by art books and cinema, he began tagging in Paris in the early 1990s and developed a fascination for letterforms\u003c\/p\u003e\n\u003cp\u003eAfter studying with master calligraphers in Morocco, Egypt, Syria, China, and Japan, he gained recognition in 2001 thanks to agnès b., exhibiting alongside major street artists. His signature black- and-white visual language symbolizes balance, light and shadow, and draws from both art history and ancient writing systems. \u003cbr\u003eKnown for large-scale public installations and collaborations with brands like Perrier, agnès b., and Jimmy Choo, L’Atlas views art as an integral part of the urban landscape, expanding from flat surfaces into architectural space. Recently, he founded Galerie Liminal in Les Lilas, a space dedicated to urban artists exploring abstract, gestural, and optical art.\u003c\/p\u003e\n\u003cp\u003eOn this L’Atlas collab Poncho, the artwork explores geometry, perspective, and optical tension. Sharp lines and structured forms interact with light and shadow, creating a shifting visual rhythm that evolves with movement. Rooted in street art and graphic minimalism, the design transforms the poncho into a bold architectural surface—precise, dynamic, and unmistakably urban.\u003cbr\u003eCrafted with a 100% polyester exterior, the poncho is lightweight and enhances the graphic contrasts of the artwork. Its oversized cut and open sides allow for effortless wear, while the 100% cotton terry lining and generous hood deliver warmth and comfort after a surf session, swim, or any water-based activity.\u003c\/p\u003e\n\u003cp\u003eBlending function with attitude, the poncho features a chest pocket with an integrated key loop, keeping essentials secure as you move to the beach or the pool.\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e","brand":"After Essentials","offers":[{"title":"Default Title","offer_id":48571077427443,"sku":"PO-ART-ATLA","price":84.95,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2022\/5779\/files\/PO-ART-ATLA_01_s.jpg?v=1771003419"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0802\/2022\/5779\/collections\/afterlab-afteressentials.jpg?v=1772019772","url":"https:\/\/www.afteressentials.ch\/en\/collections\/after-lab-beach-ponchos.oembed","provider":"After Essentials","version":"1.0","type":"link"}